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Product Management in Practice: A Real-World Guide to the Key Connective Role of the 21st Century

SKU: 1491982276 (Updated 2023-01-10)
Price: US$ 30.65
 
 
Description

Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.

In this book, author Matt LeMay focuses on the CORE connective skills-- communication, organization, research, execution--that can build a successful product management practice across industries, organizations, teams, and toolsets.

For current and aspiring product managers, this book explores:
  • On-the-ground tactics for facilitating collaboration and communication
  • How to talk to users and work with executives
  • The importance of setting clear and actionable goals
  • Using roadmaps to connect and align your team
  • A values-first approach to implementing Agile practices
  • Common behavioral traps that turn good product managers bad
 


EAN: 9781491982273


ISBN: 1491982276


Manufacturer: O'Reilly Media
 
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